Transformed Design Inc.
Marketing

Google Ads Management Services

Managed Google Search, Display, and Shopping campaigns built around your keywords, budget, and conversion goals, with transparent cost-per-lead reporting.

READY TO GROW YOUR BUSINESS?

Request a Google Ads Consultation

Tell us about your business, your service area, and your lead goals. We'll build a Google Ads plan focused on cost per lead and measurable return.

We respect your privacy and will never share your information.

Google Ads management is the ongoing setup, optimization, and measurement of paid campaigns on Google's advertising network. Transformed Design Inc. manages Search, Display, and Shopping campaigns with a focus on the keywords your customers actually buy from, negative keywords that block wasted spend, conversion tracking that ties clicks to leads, and landing pages aligned to each ad. The goal is not more traffic, it is a lower cost per qualified lead and a return on ad spend you can see in transparent reporting.

Why It Matters

Google Ads puts your business in front of people actively searching for what you offer, but unmanaged spend drains budget fast. Without negative keywords, broad matches trigger irrelevant clicks. Without conversion tracking, you cannot tell which keywords produce leads. Without landing-page alignment, even well-targeted ads send visitors to pages that do not convert. disciplined management turns ad spend into a predictable lead channel instead of an expense with no measurable return.

Who This Is For

  • Service businesses that need a steady flow of qualified leads
  • Ecommerce brands running Shopping campaigns for specific products
  • Companies whose current ad spend is not producing measurable leads
  • Businesses targeting customers in a specific city or service area
  • Organizations that want transparent cost-per-lead reporting
  • Companies switching from an agency that could not show results

Problems We Solve

  • Ad budget spent on clicks that never become leads
  • Broad-match keywords triggering irrelevant search terms
  • No conversion tracking to identify profitable keywords
  • Landing pages that do not match the ad's promise
  • Campaigns with no negative keywords wasting spend
  • Unclear cost per lead and return on ad spend
  • Bids set too high or too low for the actual conversion value
  • Geographic targeting that reaches people outside your service area

What's Included

Google Search campaign setup and ongoing optimization
Display and Shopping campaigns where relevant to your offering
Keyword research matched to buying intent
Negative keyword lists to block wasted spend
Conversion tracking tied to form submissions and calls
Landing-page alignment and recommendations
Ad copywriting across headlines and descriptions
Bid and budget management by campaign and ad group
Geographic targeting configured to your service area
Monthly performance reporting with cost per lead

Our Process

1

Account & Conversion Audit

We review your existing account, conversion tracking, and landing pages to find where budget is leaking and what is already working.

2

Keyword Research & Intent Mapping

We identify the keywords your customers use when ready to buy and map them to ad groups and landing pages by intent.

3

Campaign Build & Negative Keywords

We structure Search, Display, or Shopping campaigns and build negative keyword lists to keep spend focused on relevant queries.

4

Ad Copy & Landing-Page Alignment

We write ad copy that matches the search intent and align each ad's landing page so visitors find exactly what was promised.

5

Bid, Budget & Geographic Management

We set bids and budgets based on conversion value and configure geographic targeting to your actual service area.

6

Monitoring & Lead-Quality Optimization

We monitor search-term reports, refine negatives, and adjust bids to improve lead quality and lower cost per lead over time.

7

Transparent Reporting

We report on clicks, conversions, cost per lead, and return on ad spend so you can see exactly what your budget produces.

Where It's Used

Service businesses competing for local search leads
Ecommerce brands promoting specific product lines through Shopping
Launch campaigns for new services or seasonal offers
Retargeting past website visitors who did not convert
Lead generation for high-value services with a clear form path
Geographic campaigns limited to a city, region, or radius

Frequently Asked Questions

Common questions about this service.

Let's Turn Your Ad Budget Into Qualified Leads

Tell us about your business, your service area, and your lead goals. We'll build a Google Ads plan focused on cost per lead and measurable return.